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Who’s behind So Meow?
My name is Sonia. I'm a mom, an artist, an entrepreneur and a huge cat lover. I love home decorating, photography and retro objects.
Here is my story, in short: I studied cinema, photography and then graphic design. I started my career in the early 2000s as a designer and web art director. Since 2008, I specialize in editorial design work. I have dozens of Canadian and international clients and my work has been recognized and featured by renowned awards and publications. Yay me!
So Meow’s birth
In the summer of 2014, I responded to a call for tenders by creating two illustrations of human figures with cat heads. My proposal wasn’t selected, but I had so much fun creating these images that I wanted to continue the series. When I shared my work on social media, people got excited - to my upmost delight - and wanted to get their hands on my illustrations. I was surprised and thrilled.
This enthusiastic response gave me the fuel needed to push the project one step further. So, in November of 2014, after babying the idea for a good, long while, the So Meow brand was born.
So... What's So Meow anyway ?
Based in Montreal, my company creates prints, greeting cards and small everyday items displaying my original cat artwork. Everything is handcrafted locally!
My art is made up of digital collages created from modern and vintage photographs, and featuring human cat-headed characters in different contexts and environments. Despite the use of archival images, the style remains modern and playful, because I like for my work to have a different, unusual and fun flair.
What's next for So Meow ?
The So Meow cat family is constantly expanding and new products are regularly added to the collection. So Meow’s mission is to bring joy to cat lovers and to make everyone around them smile with delight. After all, how could one not be amused when looking at a cat-headed human? I sure am having fun!
• Delivery is by regular mail (Canada Post) without a tracking number.