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La Lichée is the project of three guys from Quebec who wished to bring back Quebecers’ love for caramel. To do so, they’ve but all the pieces together; a secret grandmother's recipe from les Îles-de-la-Madeleine, a strong visual identity et a caramel that is simply to die for!
Our uniqueness does not only comes from grandma's secret recipe, but also because we've paired up one of the oldest sweet with a young visual identity and a strong digital strategy!